Prototyping - Make ideas or strategies tangible


Prototyping is a great way to make an idea, a service, a principle or a strategy tangible.

In this session, the participants will be given the opportunity to:

  • Phase 1. Ideate: pure divergence to generate as many ideas as possible which will fuel step n°2
  • Phase 2. Prototype: participants converge to identify a limited number of solutions and make them tangible by prototyping them
  • Phase 3. Iterate: prototypes are assessed and collectively improved.

What kind of prototypes will be built?

Depending on the context, there are many ways to prototype an idea:

  • An illustration: a drawing, a poster, a map, an infography, a moodboard
  • A pitch, a story
  • A mime (body storming)
  • A storyboard: with drawings or photographs
  • The packaging of the idea as if it was sold in a shop
  • A low-fidelity 3D model made of various material
  • ...





1. Ideation

Let's generate as many ideas as possible!

Try to imagine all the ideas that we could implement to:

  • To worsen the problem?
  • To solve the problem?

Don't forget to follow these rules:

  • Go for quantity: write down as many ideas as possible (one card per idea)
  • Differ judgement: don't judge the relevance of your own ideas at this step
  • Encourage wild ideas: do not stick to top of the head ideas
  • Describe your ideas: use between 5 to 15 words to describe your ideas

Note that in this step you cannot see other's ideas.


Note to the facilitators: You can replace this simple one step ideation technique with any other Stormz templates or creativity technique.

2. Prototyping

Let's craft a solution and prototype it!

Look at all the ideas generated in the previous step, can you come up with one potential solution?

Instead of sitting around talking about the abstract possibilities of our solution, we are going to build a prototype of our solutions!


In sub-group:

  1. Using any material at your disposition, build a prototype that represents your solution.
  2. Find a name and craft a 140 character description of your solution
  3. Create a card in Stormz with the name and the short description
  4. Attach a picture of your prototype
  5. Attach any additional document (text documents, spreadsheets, presentations) that is needed to fully understand your solution

Note to the facilitator

There are many ways to prototype an idea, you should pick one that is relevant to the kind of idea you are evaluating. It could be:

  • An illustration: a drawing, a poster, a map, an infography, a moodboard
  • A pitch, a story
  • A mime (body storming)
  • A storyboard: with drawings or photographs
  • The packaging of the idea as if it was sold in a shop
  • A low-fidelity 3D model made of various material
  • ...

3. Pitch

Pitch your solution to others!

You have 60 seconds to present your prototype to others.
Let them ask any question to clarify your solution. Alternatively they can comment on your solution's card.

4. Feedback

Let's help the others!

Use PPCO to give constructive feedback to others.

Click on a card and tell us:

  • The Pluses
  • The Potential
  • The Concerns
  • The Overcomes to the concerns

5. Improvement

Now, it is time to improve our solution!

Look at the feedback you received and build a second iteration of your prototype.

  1. Improve your prototype
  2. Create a new card in Stormz, keep the same name for your solution and append V2.0
  3. Improve the 140 character description of your solution and explain what was improved
  4. Attach a new picture of your improved prototype
  5. Attach any additional document (text documents, spreadsheets, presentations) that is needed to fully understand your solution

6. Evaluation

Evaluate novelty, usefulness and feasibility of our solutions!

Evaluate other's prototypes from 1 to 10 along 3 criteria.

  • New: how innovative is the solution?
    10 meaning "A disruptive innovation".

  • Useful: how much does it solve the problem?
    10 meaning "It will absolutely solve our problem".

  • Feasible: how easy it is to implement the solution?
    10 meaning "It is really quick, easy and un expensive to implement the solution".

7. What's next?

Let's have a look at the results!

We should take the time to reflect on the evaluation results and decide on the next steps:

  • Do we agree on the evaluations? (Look at the evaluation by user)
  • Do we want to take the time to go further explore one or several solutions?

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